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Instructional design coaching: what it is, who it’s for, and when to invest

Build your skills, confidence, and strategic edge to grow your instructional design career

You’ve learnt the basics. You’ve read the blogs. But when it comes to real instructional design projects, something’s still not clicking.

That’s when coaching earns its keep. This article breaks down what instructional design coaching actually involves, who it’s best for, and how it helps you grow your skills, confidence, and career – faster and with less guesswork.

ID coaching benefits

You get focused, one-on-one time with someone who’s done the job – and can help you do it better. There’s nothing more valuable than having an industry expert look at your work. It’s the most efficient way to figure out what’s working, what’s not, and how to fix it. 

Coaching helps you:

  • Stress-test your thinking
  • Get clear on what to scrap – and what to keep
  • Navigate tricky feedback and differing opinions
  • Explain your choices clearly

Is coaching for me?

Coaching helps you move forward – faster, smarter, and with way more confidence. It’s a no-brainer if:

  • You want your portfolio to stand up to scrutiny 
  • You’re stuck and losing momentum
  • You’re not sure how to handle feedback
  • You’re not seeing the connection between strategy and design
  • You keep thinking “there’s gotta be a better way to do this!”

When to invest in coaching

The best time to get a coach is when you’re trying to apply what you’ve learned – and it’s not quite landing. Maybe you’re second-guessing your design decisions. You’re not sure how to act on feedback. You keep wondering if there’s a smarter way to do this work.

Coaching is especially powerful if you’re:

  • Moving into ID and want to prove you can think like a designer
  • Self-taught and need expert eyes on your process and portfolio
  • Lacking decision-making confidence
  • Navigating client briefs and wondering how to justify your ideas
  • An in-house L&D pro expected to ‘do ID’ with no real guidance

No matter where you’re at, coaching cuts through the guesswork – so you can design smarter, explain your thinking, and actually enjoy the process.

We love ID coaching so much, we made it standard in our Professional Certificate of Instructional Design course. You’ll get three one-on-one sessions with a senior ID who’s done the job and can help you think like a designer. You don’t have to go it alone. Coaching gives you the shortcut to clarity, momentum, and better results – right when you need it most.  

Start your instructional design career now

Earn your Professional Certificate in Instructional Design in just 12 weeks. One course – served with coaching, ready-to-use templates, a design portfolio, and a network that backs you.

FAQS

An instructional design coach is a mentor, sounding board, and strategic guide. They help you sharpen your thinking, stress-test your work, and bridge the gap between theory and practice. Whether you’re building a portfolio, navigating feedback, or levelling up your process, a coach helps you design smarter – and with more confidence.

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